Digital Marketing × Generative AI · London
Marketing that's engineered. AI that actually ships.
We're not an agency that bolted on an AI page, or a lab that's never run a campaign. Qanz builds the growth strategy, the systems that execute it, and the AI that reaches production — so you don't just rank in Google, you get recommended by the engines buyers now ask.
Senior people on every engagement · No guaranteed ROAS, ever
- ChatGPT65%
- Perplexity44%
- Gemini71%
- AI Overviews34%
- Claude68%
Share of citations
56%
Illustrative readout — not live data
Why Qanz exists
Two halves most firms only do one of.
Buyers expect one of two failure modes. We were built to be the exception to both.
Pure agencies can't build.
Plenty of marketing shops have an AI slide. Far fewer can ship a grounded, production AI system that survives contact with real users and real data.
Pure AI shops can't market.
Strong engineers who've never owned a funnel, a brand or a media budget tend to build clever things nobody can find, position or sell.
Qanz is both halves — on every engagement. One senior team owns the strategy, the systems and the result.
What we do
One operating model, two disciplines.
AI runs through strategy, creative, media and measurement — not as a standalone tab. Pick a starting point; the lines share plumbing on purpose.
Digital Marketing
— Growth strategy, AI-search visibility, performance media and the content engine that feeds them.Generative AI
— Strategy, production systems and the governance and enablement that make AI stick.The method
The Qanz Loop
The same three phases run across both lines, so an engagement feels like a productised system — not freelance hours.
- 01
Position
Decide what's worth winning
We start from the business problem, not a channel or a model. Positioning, audience, the use cases worth funding, and the data and governance reality behind them — so everything downstream points the same way.
- 02
Build
Ship the system, not a slide deck
Senior people build the working thing: campaigns wired to first-party signals, content and creative systems, or AI features that reach production. Scoped tightly, with human review where it matters.
- 03
Compound
Make the gains stack
We measure what's incremental, fix what isn't, and stay engaged after go-live. Visibility, pipeline and capability are meant to grow without resetting every time a budget pauses.
Outcomes, not features
What you're actually buying.
Get cited, not just ranked
Visibility in the AI answers buyers now trust to shortlist vendors — on top of the organic rankings that still matter.
AI that reaches production
Systems shipped to real users, grounded and monitored — not another impressive demo that stalls before the P&L.
Demand you actually own
First-party audiences and compounding organic discovery that don't reset the moment a paid budget pauses.
Senior people, accountable
The people doing the work are the people you hired. We stay engaged after go-live and own the result.
Engagement models
Three ways to work with us.
No 'contact us to even understand what we cost'. Start where it fits.
Sprint
Best when you need clarity fast
A scoped, fixed-length diagnostic or proof of concept. A readiness assessment, a GEO audit, or a working prototype — with a decision-ready output at the end.
Project
Best when you know what to build
A defined build to production — a campaign system, a content engine, or an AI feature shipped to real users. Scoped, milestone-driven, and owned through to go-live.
Embedded
Best when you need an ongoing steer
A retainer or fractional Chief AI Officer engagement — senior direction and execution alongside your team, compounding the work over time rather than handing it off.
The honest part
We say the quiet part out loud.
The category is saturated with talk. Our differentiator is candour: we name what we won't promise, what things really cost, and where AI isn't the right tool yet.
- We won't guarantee a fixed ROAS or lead count — auctions and algorithms aren't ours to promise.
- We fix data and governance before choosing a model. Slower to start, far cheaper than rebuilding.
- We ship the working thing, not a deck that describes it.
- Our own site is the first case study — built to be read by people and cited by engines.
Point of view
What we're thinking about.
Start the conversation
Let's scope it — honestly.
Tell us the problem you're actually trying to solve. We'll tell you whether it's marketing, AI, or both — and whether we're the right people for it.